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Crazy Like a Fox: The Inside Story of How Fox News Beat CNN

2011-02-14 
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 Crazy Like a Fox: The Inside Story of How Fox News Beat CNN


基本信息·出版社:Portfolio
·页码:242 页
·出版日期:2004年04月
·ISBN:1591840295/9781591840299
·条形码:9781591840299
·版本:第1版
·装帧:精装
·开本:32开 Pages Per Sheet
·外文书名:福克斯击败CNN的惊爆内幕

内容简介 Publisher Comments:

In the tradition of The Late Shift--the dramatic inside story of how upstart Fox News toppled CNN and MSNBC for cable news supremacy. HOW BRUTAL IS THE CABLE NEWS BUSINESS? When Fox News CEO Roger Ailes learned that Paula Zahn was negotiating with archrival CNN, Ailes fired Zahn immediately. When a reporter pointed out that Zahn had boosted ratings for Fox, Ailes replied, "I could have put a dead raccoon on the air this year and gotten a better rating than last year." Right Hook tells one of the most dramatic business stories of the past decade--the war over cable news. In 1991, with its coverage of the first Gulf War, Ted Turner's CNN reinvented the television news business and became a global brand name. In 1995, NBC and Microsoft pooled their enormous resources to create MSNBC. But by 2003, both had been dwarfed in the ratings by Rupert Murdoch's seven-year-old Fox News Channel. How did Fox News pull off this amazing victory and how is its success--and its alleged right-wing slant--changing the entire media world? Scott Collins provides a shocking account of corporate arrogance and intrigue, with all the brash personalities and back-room dealings involved in the war for ratings. He offers inside tales about a virtual Who's Who of American television: not just corporate players like Turner, Murdoch, Ailes, Walter Isaacson, and Bob Wright, but also on-air talent like Paula Zahn, Bill O'Reilly, Connie Chung, Phil Donahue, Sean Hannity, Greta Van Susteren, and Larry King. Collins also shows what happened behind the camera during the biggest news stories of our time, including the 2000 election, September 11, and Gulf War II.

Review:

"Basing the story on interviews with many of the principals mentioned (including news types like Paula Zahn, Connie Chung, Bill O'Reilly and Brian Williams and other media types like Ted Turner and Roger Ailes), Collins, himself an experienced journalist currently working for the L.A. Times, paints a picture of how competition, ratings, personality and simply being in the right place at the right time can mean the difference between great success and second place. Showing how the news became a major player in the cable world, Collins traces history from the early days of CNN and founder Turner through the major news events and behind-the-scenes wrangling, sniping and celebrating that have created today's three-horse (CNN, Fox and MSNBC) cable news race. By being the most unconventional, the most hungry and, yes, in some instances the most crafty, Fox, from Rupert Murdoch on down, has managed to become (at least for now) the most talked about player in cable news. Collins presents a story that will be palatable to media insiders and casual observers alike. While its title is slightly misleading (this is really more a story of how all three major cable news channels got to where they are today), there is so much in this juicy tell-all that satisfies both a journalistic sensibility and a human enjoyment of 'dish' that no matter how the author has titled the book, it's an entertaining read. Agent, Eric Simonoff. (Apr.)"
                        Publishers Weekly

Book News Annotation:

No one is as scrupulous as a journalist telling on his colleagues. In the now familiar style of the "how they got that way" corporate epic, Collins, a Los Angeles Times media reporter, parses the triumphant phenomenon that is Fox News, Rupert Murdoch's barky cable TV upstart. Collins slings his share of gossip (CNN lost anchor Greta Van Susteren to Fox partly because it wouldn't provide her with her own chair), but he also explores serious issues—such as the persistent myth of "liberal media bias" and the cult of news/talk celebrity—that reflect a dramatic and telling shift in the way Americans get and use the news.

Synopsis:

In the tradition of "The Late Shift" comes the dramatic inside story of how upstart Fox News toppled CNN and MSNBC for cable news supremacy.

Book Description

How brutal is the cable news business? When Fox News CEO Roger Ailes learned that Paula Zahn was negotiating with archrival CNN, Ailes fired Zahn immediately. When a reporter pointed out that Zahn had boosted ratings for Fox, Ailes replied, “I could have put a dead raccoon on the air this year and gotten a better rating than last year.”

Crazy Like A Fox tells one of the most dramatic business stories of the past decade—the war over cable news. In 1991, with its coverage of the first Gulf War, Ted Turner’s CNN reinvented the television news business and became a global brand name. In 1995, NBC and Microsoft pooled their enormous resources to create MSNBC. But by 2003, both had been dwarfed in the ratings by Rupert Murdoch’s seven-year-old Fox News Channel. How did Fox News pull off this amazing victory and how is its success— and its alleged right-wing slant—changing the entire media world?

Scott Collins provides a shocking account of corporate arrogance and intrigue, with all the brash personalities and back-room dealings involved in the war for ratings. He offers inside tales about a virtual Who’s Who of American television: not just corporate players like Turner, Murdoch, Ailes, Walter Isaacson, and Bob Wright, but also on-air talent like Paula Zahn, Bill O’Reilly, Connie Chung, Phil Donahue, Sean Hannity, Greta Van Susteren, and Larry King. Collins also shows what happened behind the camera during the biggest news stories of our time, including the 2000 election, September 11, and Gulf War II.

Book Dimension
Height (mm) 233 Width (mm) 160
作者简介 Scott Collins is the television editor of The Hollywood Reporter. He has also written for the Los Angeles Times and Brill’s Content.
媒体推荐 书评
From Publishers Weekly
Basing the story on interviews with many of the principals mentioned (including news types like Paula Zahn, Connie Chung, Bill O'Reilly and Brian Williams and other media types like Ted Turner and Roger Ailes), Collins, himself an experienced journalist currently working for the L.A. Times, paints a picture of how competition, ratings, personality and simply being in the right place at the right time can mean the difference between great success and second place. Showing how the news became a major player in the cable world, Collins traces history from the early days of CNN and founder Turner through the major news events and behind-the-scenes wrangling, sniping and celebrating that have created today's three-horse (CNN, Fox and MSNBC) cable news race. By being the most unconventional, the most hungry and, yes, in some instances the most crafty, Fox, from Rupert Murdoch on down, has managed to become (at least for now) the most talked about player in cable news. Collins presents a story that will be palatable to media insiders and casual observers alike. While its title is slightly misleading (this is really more a story of how all three major cable news channels got to where they are today), there is so much in this juicy tell-all that satisfies both a journalistic sensibility and a human enjoyment of "dish" that no matter how the author has titled the book, it's an entertaining read.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
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