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Market Leader

2012-03-31 
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Market Leader 去商家看看
Market Leader 去商家看看

 Market Leader


基本信息·出版社:Longman
·页码:48 页
·出版日期:2001年08月
·ISBN:0582487846
·条形码:9780582487840
·装帧:平装
·开本:16
·正文语种:英语
·丛书名:MKLD
·外文书名:市场主导丛书: 中高级商务英语测试卷

内容简介 Book Description
MARKET LEADER
TEST FILE


From the world’s most informed business sources…
a new language course for tomorrow’s business leaders


business is changing faster now than ever. Following on from Market Leader Intermediate, Market Leader Upper Intermediate is part of a distinctive new business English course which reflects this global change. Drawing on the extensive media assets of the Financial Times and other sources, it offers a highly authoritative and flexible range of materials for business English learners worldwide.

Essential business content and skills
* critical business issues of our time: topic include e-commerce, risk, international marketing and crisis management
* case studies in each course book unit for real practice of key business skills

Choice and flexibility
* wide range of components to support teachers, and offer choice and flexibility:
1. Business Grammar and Usage, plus special subject books including Business Law, Banking and Finance, and International Management
2. Two videos – Business Leader Briefings (interviews), and Alliance (drama) – both with photocopiable worksheets
3. Teacher’s Resource Book, Practice File, Test File, cassette/audio CDs

The Test File provides 5 photocopiable tests – an entry test, 3 progress tests, and an exit test. It includes sections which follow the format of Business English Certificate Intermediate and Advanced, offering useful practice for those students taking the exams.

On-line resources
Subscription service with regular supply of new texts and ELT exploitation, plus on-line testing material: www.market-leader.net
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