suggested answer: (124words)
Although sales at both ASEF Chemicals and Chemicon Ltd experienced a number of fluctuations over the period 1995-1999, turnover at both companies showed a general upword trend.
At the beginning of the period ASEF sales stood at just over $30m. They experienced a fall the following year, before picking up again in 1997 and reaching a peak of $60m in 1998. Sales fell again slightly the following year but remained higher than their 1997 level. Chemicon sales exceeded those of ASEF in 1995 ($42m compared to
$31m). Despite experiencing a fall in 1997, the overall trend was a slight rise over the four year period. Both companies ended 1999 with turnover of around $50m with Chemicon outselling ASEF for the first time since 1996.
Sample answer: (243word)
Introduction
This report sets out to examine how the company should re-invest this years profits.
The areas under consideration are the purchase of new computers, the provision of language training courses and the payment of special bonuses.
Areas under consideration New computers
The majority of company computers are quite new and fast enough to handle the work done on them. Consequently, new computers would not be recommended.
Language training courses
The company aims to increase exports, particularly in Spain and France. Therefore, Language training courses would be an excellent idea for those employees who deal with business partners and customers overseas. In addition, training courses would increase motivation: staff would enjoy the lessons and perceive that the company in investing in them. Therefore, language training would be an option.
Special bonus payments
Although special bonus payments would have a beneficial impact on motivation, they would have no direct effect on the companys operations. There are also potential problems concerning the selection of staff eligible for the payments and the setting of a precedent for future payments. Therefore, bonus payments would not be advisable.
Recommendations
It is felt that the best solution for the company and staff would be to invest in language training. It is suggested that the company should organise course in French and Spanish. Those employees who have contact with partners and customers should be assured of places but other invested members of staff should also be allowed to attend.
Sample answer: (250words)
Dear Recardo
Further to our conversation of 30 March, I am writing to outline the proposed programme for your visit to our offices (12-15 April).
On Thursday morning I will be at the airport to meet your flight and, assuming there are no delays, I will take you straight to your hotel so that you can check in and freshen up. As Mr Wilkins wishes to see you before the meeting, a business lunch has been arranged. We will then travel to the company in time for the meeting, scheduled to run from 14.30 to 18.00. After such a long day I suggest dinner at your hotel.
Fridayˇs meeting is due to start at 09.30. A taxi has been arranged to pick you up at the hotel at 08.50. Since the meeting lasts all day, the company will provide a working lunch. After work you will have a chance to return to your hotel before dinner at The Riverside Lodge at 20.00.
Your name has been entered for the Golf Tournament (08.30 on Saturday morning). Mr Wilkins will collect you from your hotel at 08.00. After the competition there is a formal dinner with a distinguished speaker at 19.30.
I look forward to meeting you on the 12th. In the meantime, please do not hesitate to contact me on 020 755 9800.
Yours sincerely.
