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Blah Blah Blah: What To Do When Words Don?t Work |  |
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Blah Blah Blah: What To Do When Words Don?t Work | |
The Problem: We talk so much that we don't think very well. Powerful as words are, we fool ourselves when we think our words alone can detect, describe, and defuse the multifaceted problems of today. They can't-and that's bad, because words have become our default thinking tool.
The Solution: This book offers a way out of blah-blah-blah. It's called "Vivid Thinking."
In Dan Roam's first acclaimed book, The Back of the Napkin, he taught readers how to solve problems and sell ideas by drawing simple pictures. Now he proves that Vivid Thinking is even more powerful. This technique combines our verbal and visual minds so that we can think and learn more quickly, teach and inspire our colleagues, and enjoy and share ideas in a whole new way.
The Destination: No more blah-blah-blah. Through Vivid Thinking, we can make the most complicated subjects suddenly crystal clear. Whether trying to understand a Harvard Business School class, or what went down in the Conan versus Leno battle for late-night TV, or what Einstein thought about relativity, Vivid Thinking provides a way to clarify anything.
Through dozens of guided examples, Roam proves that anyone can apply this systematic approach, from leftbrain types who hate to draw to right-brainers who hate to write. This isn't just a book about improving communications, presentations, and ideation; it's about removing the blah-blah- blah from your life for good.
作者简介Dan Roam is the author of The Back of the Napkin, which was Fast Company's Best Business Book of the Year and BusinessWeek's Innovation and Design Book of the Year. His consulting clients have included Microsoft, Google, Wal-Mart, Boeing, Lucasfilm, The Gap, the U.S. Navy, and the White House Office of Communications. His health-care analysis was named BusinessWeek's Best Presentation of 2009. He lives in San Francisco.
Visit www.danroam.com
网友对Blah Blah Blah: What To Do When Words Don?t Work的评论
I have to do presentations to an NGO for many years. The book has certainly changed the way I am doing presentations now. Because I have been a university teacher for many years, my presentations at that NGO tended to be very academic, full of points and arguments as well, when the target audience were totally different. At the NGO meetings, the audience were successful businessmen and professionals with an average age of 50+. Like most audience of that nature, they tended to think of all presentations as so much "blah blah blah" and the minds of virtually half of them would drift off within 5 minutes, a few might even be in slumberland. This book changed my way of presentations.
The first time I tried it, with my own drawings, and they were pretty ugly drawings at that, my presentation captured their attention. For the first time, I felt they were totally engaged in my talk.
The concept as "preached" by the book, that one must be able to draw the ideas one is presenting is absolutely correct. By trying to draw a picture of every idea that one is trying to present, it focusses one's mind and leaves no room for fuzziness in one's mind. I think the effect of that must have been felt by the audience as well - there is no fuzziness or ambiguity that is being conveyed to the audience.
I cannot fail to recommend this book to anyone who has to make presentations regularly. Read it. Follow its advice. You cannot go wrong.
Incidentally, for those of you who own smart phones, an excellent way of practicing your skill at putting down concepts as drawings is to play the game "DrawSome" (Disclaimer: I do not know the developer of that App, and I have no financial interest in that App.) The App is free and it really sharpens your skill at drawing concepts, making you even more ready to follow the instructions of the book "Blah Blah Blah".
This book is really for anyone who has to make presentations.
I started reading this book right after I finished reading Roam's Back of the Napkin book on using graphics to express your thoughts and ideas.
It's basically in mind, a part II of the other book and it was so-so in terms of content and any new ideas or materials, just expressed differently...
If you are trying to choose between this book and Roam's first book, "Back of the Napkin", go for the first book, as it's more original, detailed and readable.
If you want more clarification and examples from Roam's first book, then you may want to look at this book. Overall, a good read, but not highly recommended. Get the first book instead!
In the battle of "pictures" vs "text", there is no contest. Read any instruction manual explaining the assembly or use of a new product - would you rather read 10 pages of text, or a half page of text with many good illustrations? Most people can understand visuals much easier and faster than text.
The use of diagrams and charts, the visual approach in general, is well known to intelligence analysts, software designers, and creatives of all sorts. However, Roam takes it a step further and gives it a sophistication far beyond anything I have encountered. He turns it into a problem solving tool that many business people will find immediately helpful. I have read a little about the accomplishments of Da Vinci and Einstein and learned that they were both "visual" thinkers, and viewed their subjects accordingly.
My gripe - the book and subject material begin to drag. It just goes too far and too long. What starts out as interesting, fresh and engaging, becomes monotonous.
Nevertheless, Roam presents a very powerful problem solving tool that most will find very useful. I highly recommend this book for the fantastic material and understand that the monotony I experienced may not be your experience.
The ideas and content: 5 Stars
The book: 3 Stars
If Roam has any evidence of his work being incorporated in an organization which has led to greater success in execution, he should make it a part of the book. Yes, there is a lot of Blah, Blah, Blah out there...but at page 173, I sense this book has more Blah in it than real help. Redundancy kills interest.
This book actually delivers on the title promise. Dan Roam provides an application-oriented structure to turn weakly-presented ideas into really elegant communication tools.
If you've read the Back of the Napkin or Beyond the Back of the Napkin, then you'll recognize his engaging style that mixes text with oddly compelling simple drawings. In Blah Blah Blah, he extends his earlier work and reinforces the same basic message: words go better with pictures.
I am a fan, and I really liked the overall book. In terms of criticism, the presentation felt a little padded in some parts -- saying in 5 pages what could be said in 5 words. I also missed the exercises that Roam included in his other volumes. In this book, readers are more passive; the text was less interactive.
This book would be useful to anyone who routinely presents information: teachers, executives, students, politicians, etc. This book would be a poor fit for readers looking to be told specifically what to do. That is, Roam presents principles and a general framework -- the details are left to the reader.
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