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Winning Legally: How To Use The Law To Create Value, Marshal Resources, And Mana |  |
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Winning Legally: How To Use The Law To Create Value, Marshal Resources, And Mana | |
The rash of corporate scandals in recent years underscores a fact too often ignored in the business world: flouting the law holds serious consequences. Indeed, all it takes is one rogue trader, one greedy executive, or one misinformed manager to place an entire organization at risk.
But respected legal expert Constance E. Bagley argues that staying out of trouble is only part of the picture when it comes to legality in business. In Winning Legally, Bagley shows how managers can proactively harness the power of the law to maximize corporate value, marshal human and financial resources, and manage risk.
Through scores of classic and contemporary examples across the business landscape, this no-nonsense guide completely reframes the relationship of law to business. Bagley explains how managers can use the law as a strategic tool to help select and work effectively with legal advisers, spot legal issues before they become problems, weigh the legal risks of specific opportunities, and more.
Ultimately, the responsibility for making tough business decisions lies with managers-not with lawyers. This timely book shows how managers can combine business audacity and vision with integrity and respect for the law to build truly great and enduring firms.
作者简介 Constance E. Bagley is an Associate Professor of Business Administration at Harvard Business School. She was formerly a partner of Bingham McCutchen LLP and coauthor of The Entrepreneur's Guide to Business Law.
专业书评 From the Publisher
"Winning Legally, with its clear exposition of real-world problems and solutions, is a thought-provoking resource that can only improve the performance of lawyers and laypeople alike. My best business advice to aspiring CEOs is simple: Read this book!"
? James W. Kinnear, former CEO and Chair of Texaco, Inc. "Professor Bagley has done a masterful job of showing how managers can work with attorneys as partners to create value and manage risk. Armed with the knowledge in this book, managers will not only be far more likely to keep their firms out of trouble, but will also have at their disposal a set of tools to manage the firm more effectively. This is an important read for managers and the lawyers who advise them."
? Larry Sonsini, Chairman of Wilson, Sonsini, Goodrich and Rosati "Bagley has successfully demonstrated the value of the managerial capability that she calls ?legal astuteness.? Instead of focusing only on how law constrains managers, Winning Legally?s systems approach to business regulation and the practice of strategic compliance management provides managers with a far more complete and promising way of managing the legal dimensions of business."
? William E. Fruhan, Jr., George E. Bates Professor, Harvard Business School "Common sense alone is not enough to provide the ethical and legal guidelines necessary to conduct a business. Winning Legally provides the framework for maximizing profits in a manner that assures the long-term viability and growth of the corporation."
? Arthur Rock, Principal, Arthur Rock & Co. "This timely book is required reading for every business manager and general counsel. Professor Bagley has provided a practical guide to harnessing corporate legal resources with sound business judgment to maximize shareholder value."
? David R. Andrews, Senior Vice President for Government Affairs, General Counsel and Secretary of PepsiCo, Inc., retired, and director of Pacific Gas & Electric Corp. and Union Bank Corporation
目录
Part I: Value Creation and Capture,Chapter One: Mastering the Legal Aspects of ManagementChapter Two: Rules of the GameChapter Three: Capturing the Value of Intellectual CapitalChapter Four: Relationships and ContractsPart II: Key RelationshipsChapter Five: EmployeesChapter Six: CustomersChapter Seven: InvestorsChapter Eight: Competitors, Suppliers and DistributorsPart III: Managing RiskChapter Nine: Going Beyond ComplianceChapter Ten: Creating a Winning Team
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