A The founder of Benetton began by asking people what they wanted
B There used to be a good reason for this
C When something is sold at a Benetton store, the store records information about the type, size, and color of the item.
D Today, there are Benetton shops in major cities all over the world.
E This means that customers can go into any Benetton store in the world and be sure of what they are buying.
F In other words, Benetton’s clothes are made to order
