The Big Money: Seven Steps to Picking Great Stocks and Finding Financial Security (English Edition)

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		The Big Money: Seven Steps to Picking Great Stocks and Finding Financial Security (English Edition)
		The Big Money: Seven Steps to Picking Great Stocks and Finding Financial Security (English Edition)

In The Big Money veteran stock picker and mutual fund manager Fred Kobrick draws on his decades of success to explain his Seven Steps to financial security in any investing climate.

Kobrick shows investors how to find the high-quality stocks that will make them wealthy. A stock portfolio needs only a few stocks that appreciate in value ten or twenty times, or one or two stocks that appreciate in value a hundred times or more. Kobrick describes how he found some of his most successful stocks simply by looking carefully at the products and services that customers and investors love, and recognizing the great business models that create repeatability, the ability to keep producing success. This is a timeless approach, so what works with Microsoft, Dell, or Home Depot will work with Google and even newer companies. Kobrick explains that the average investor should not try to emulate a stock analyst or a technician to find great stocks that will generate great wealth. Instead investors must recognize great companies early -- by understanding their business model, identifying their assumptions, recognizing their business strategy, and evaluating their management. Kobrick calls those four factors BASM, and they are the cornerstone of his investing philosophy. Great managements grow companies and earnings, driving stock prices higher. Kobrick also offers some tried-and-tested ways to know when you have a winner you should hold, and when you should sell.

Throughout the book Kobrick describes some of his biggest successes -- as well as a few stocks he missed. His stories about these companies are insightful and frequently entertaining. In bull and bear markets, from retail to high tech, Kobrick has prospered. His stories and his Seven Steps to financial success will show investors what they need to know to do the same thing -- prosper in any investing climate. No serious investor can afford to be without this book.

网友对The Big Money: Seven Steps to Picking Great Stocks and Finding Financial Security (English Edition)的评论

管理层分析做的很好的书

买不到中文版，买本英文的凑合看看。买不到中文版，买本英文的凑合看看。

Received the book in satisfactory condition, exceeding my expectation.

This book contains some great strategies that you can apply to selecting and maintaining a portfolio of growth stocks. It outlines a proven method for analysing business models and company management and provides some great examples from his own investing career of successful and not so successful companies and the reasons behind their performance.

The more books I read on this subject the more I keep coming back to the simple truths in this book. The strategies outlined within are to growth investing what Benjamin Graham's "Security Analysis" is to value investing. Keep re-reading it for a deeper understanding of hoe business model and strategy can predict what earnings and dividends might be well into the future. If you want to find a proven stock that has fallen out of favour read Graham. If you want to find the next Big Thing read this book.

The only area that I thought deserved more attention was the section on valuation, though to be fair the emphasis of the author's approach is much more on growth potential and management performance than current valuations. Still valuations are important in any sell discipline. I hope that he covers this in more detail in his sequel.

There's some more information and detailed reviews of the book on the author's web site.

Don't under estimate the value of a great story and a great storyteller. In Big Money, Fred Kobrick accomplishes both. He draws you in by giving you insight into his stock picking paridigm- BASM, and shares with us how we can take this approach and benefit financially in a BIG, BIG way. He does this via his entertaining stories of the companies he's invested in and their universal lessons. While I consider myself somewhat sophisticated about looking at companies and their performance, Mr. Kobrick enables me to apply business model, assumptions, strategy and management analysis (BASM) to structure my buying, holding and selling stocks. As I couple BASM with the Seven Steps, I have increased my confidence in my stock picking and decision making. I now have the framework to stay focused on the pivotal and most salient points instead of being overwhelmed with data. I will use this book as a reference guide and refresher as the stock market treats us all to its inevitable roller coaster ride. Well done Fred!

Typical of books in the sub-genre, the author focuses on knowing the company one wants to invest in, the quality of management, importance of patience, disciplined buy and sell points, etc. The ideas themselves are not necessarily anything revolutionary, but it is hard to argue against them (the paradigm used to discuss the philosophies are well encapsulated in a framework called BASM). These are essentially time-tested investment "philosophies", but it is refreshing to see them abstracted in a novel way. Traders and readers looking for specific techniques to pick stocks will be severely disappointed with this book. Using oft-repeated examples of MSFT, KO, HD, etc., the author does make a compelling case for his investment "paradigm", albiet not entirely a new one. If you are a beginner in the investing scenario, this is certainly a very sane non-sensational book to read. An excellent read. Not necessarily a must-have for experienced investors, but will help summarize some well established investment thoughts. Certainly not one for the traders.

The author uses a very easy to understand writing style, often in first person account, and the generous use of charts with notes highlights some of the discussions in the chapters.

A fascinating book that is equally useful to the individual investor and the professinoal. The book's system of focus on fundamentals [BASM and Seven Steps] is refreshing in these days of concensus investing and short term trading. The war stories about important companies are both entertaining and informative. The investment returns available from these well known companies challanges the investor to be both selective and patient. The book does a good job laying-out a way [BASM and Seven Steps] that is instructive to the individual and a great reminder for the professional. I read it twice and recommend that anyone interested in investing does the same. It will help you avoid many of the fads and mistakes being made today.

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