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Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley | |||
Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley |
INSTANT NEW YORK TIMES BESTSELLER
An NPR Best Book of the Year • A Business Insider Top 20 Business Book of the Year • An Inc. Best Book of the Year for Entrepreneurs and Small Business Owners
“Incisive.... The most fun business book I have read this year.... Clearly there will be people who hate this book — which is probably one of the things that makes it such a great read.”
— Andrew Ross Sorkin, New York Times
“Eye-popping.”
— Vanity Fair
Liar’s Poker meets The Social Network in an irreverent exposé of life inside the tech bubble, from industry provocateur Antonio García Martínez, a former Twitter advisor, Facebook product manager and startup founder/CEO.
The reality is, Silicon Valley capitalism is very simple:
Investors are people with more money than time.
Employees are people with more time than money.
Entrepreneurs are the seductive go-between.
Marketing is like sex: only losers pay for it.
Imagine a chimpanzee rampaging through a datacenter powering everything from Google to Facebook. Infrastructure engineers use a software version of this “chaos monkey” to test online services’ robustness—their ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society’s chaos monkeys, disruptors testing and transforming every aspect of our lives, from transportation (Uber) and lodging (AirBnB) to television (Netflix) and dating (Tinder). One of Silicon Valley’s most audacious chaos monkeys is Antonio García Martínez.
After stints on Wall Street and as CEO of his own startup, García Martínez joined Facebook’s nascent advertising team, turning its users’ data into profit for COO Sheryl Sandberg and chairman and CEO Mark “Zuck” Zuckerberg. Forced out in the wake of an internal product war over the future of the company’s monetization strategy, García Martínez eventually landed at rival Twitter. He also fathered two children with a woman he barely knew, committed lewd acts and brewed illegal beer on the Facebook campus (accidentally flooding Zuckerberg's desk), lived on a sailboat, raced sport cars on the 101, and enthusiastically pursued the life of an overpaid Silicon Valley wastrel.
Now, this gleeful contrarian unravels the chaotic evolution of social media and online marketing and reveals how it is invading our lives and shaping our future. Weighing in on everything from startups and credit derivatives to Big Brother and data tracking, social media monetization and digital “privacy,” García Martínez shares his scathing observations and outrageous antics, taking us on a humorous, subversive tour of the fascinatingly insular tech industry. Chaos Monkeys lays bare the hijinks, trade secrets, and power plays of the visionaries, grunts, sociopaths, opportunists, accidental tourists, and money cowboys who are revolutionizing our world. The question is, will we survive?
媒体推荐“Feels darkly true.... Garcia Martinez is brilliant at describing the relaxed yet self-centered attitudes of high-powered Californians.” (Financial Times)
“Reckless and rollicking... perceptive and funny and brave.... The resulting view of the Valley’s craziness, self-importance and greed isn’t pretty. But it’s one that most of us have never seen before and aren’t likely to forget.” (Margaret Sullivan, Washington Post)
“Michael Lewis was never a top Wall Street bond salesman, but in Liar’s Poker he captured an era. Chaos Monkeys aims to do the same for Silicon Valley, and bracingly succeeds.” (David Streitfeld, New York Times Book Review)
“This year’s best non-business book about business.... Garcia Martinez is a real writer.... A classic tale, well told.” (John Biggs, Techcrunch)
“[García Martínez] is, by his own account, a dissolute character.... He is nonetheless, by the end of his account, a winning antihero, a rebel against Silicon Valley’s culture of nonconformist conformity.... The reader can’t help rooting for him.” (Jacob Weisberg, New York Review of Books)
“There are some books that are just too good to miss.... In his insider-tells-all book, García Martínez discusses everything from goofy stories to cultural secrets about some of the country’s most powerful and influential businesses.” (The Atlantic)
“Unlike most founding narratives that flow out of the Valley, Chaos Monkeys dives into the unburnished, day-to-day realities: the frantic pivots, the enthusiastic ass-kissing, the excruciating internal politics.... [García] can be rude, but he’s shrewd, too.” (Bloomberg Businessweek)
“An irresistible and indispensable 360-degree guide to the new technology establishment.... A must-read.” (Jonathan A. Knee, New York Times)
“An unvarnished account… of Silicon Valley.” (CBS This Morning)
“Romps through Martínez’s wild trajectory from Wall Streeter to pre-IPO Facebook employee, with the dramatic sale of his Y Combinator-backed ad-tech startup (to Twitter) in between.” (Jillian D'Onfirio Business Insider)
“Traces the evolution of social media and online marketing and reveals how it’s become a part of our daily lives and how it will affect our future.” (Leonard Lopate, WNYC)
“If you’re in a startup or even plan to sue one, Chaos Monkeys is the book to read.” (John Biggs, TechCrunch)
“This gossipy insider account from the former Twitter adviser, Facebook product manager, and start-up CEO dishes dirt while also explaining the ins and outs of Silicon Valley.” (Neal Wyatt, Library Journal)
“[Garcia Martinez] reads like a philosopher and historian, the exact travel guide you’d want to walk you through the inner workings of Facebook. His tell-all memoir is the best writing out there on one of the world’s most powerful companies. And he even manages to make the ins and outs of online advertising fascinating.” (Aarti Shahanti, npr.org)
Antonio García Martínez has been an advisor to Twitter, a product manager for Facebook, the CEO/founder of AdGrok (a venture-backed startup acquired by Twitter), and a strategist for Goldman Sachs. He lives on a forty-foot sailboat on the San Francisco Bay.
网友对Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley的评论
Very rare to read an authentic original book describe what it is really like to work at start up and big companies.
If you are remotely interested in startups and tech you should read this book. This is Liar's Poker crossed with Silicon Valley, with a smattering of Hunter S. Thompson-esque ruminations about life, capitalism, and everything.
You will either love or hate Martinez's voice (I found myself doing both at different parts of the book). I'm sure a lot of people are going to get hung up on some offhand sexist comments or the dirt thrown at Facebook's execs (and I'm sure that Martinez could have avoided both while keeping the book interesting). The real gems in the book, however, are the tangents that Martinez takes to describe in a really simple way some fairly technical concepts. For example the way that he describes online advertising and why it is similar to security trading is really well done.
Read this book if you want to see how the Valley works from someone who was in there, drank the koolaid, but have the clarity of mind to get out of there and write about it.
If you have any interest in doing your own startup or working in a typical Silicon Valley startup, then this book is a must-read. Back in the early 90's when we were still using DOS, I tried to get a software startup going, and got close to getting it funded, but ultimately failed. Looking back, I was incredibly naive, but a lot has changed since the early 90's. Read this to see how it's being done now.
The second two-thirds of the book is about life as a product manager in Facebook. it was less interesting to me because I've worked as a developer in other people's startups since my own failed. Startups involve an incredible amount of politics, irrationality, and cults of the personality. All-in-all, they're not a whole lot of fun, unless you're single and in your twenties. Not only that, but most of them fail anyway. Still, if you're up for it, read this book so you can dodge some of the flak certain to come you way.
The author, Antonio, is a smart guy with deep personality problems. During the course of the book, he manages to father two children out of wedlock with the same woman, while having relationships with several other women. He also double-crosses just about every person he works with, including the two developers who got him started (and who he takes to calling his 'boys'). All that being said, Antonio is a very good writer who has given us an enjoyable read.
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