The App and Mobile Case Study Book

商家名称	信用等级	购买信息	订购本书
		The App and Mobile Case Study Book
		The App and Mobile Case Study Book

The mobile revolution Find out how to make the most of it This guide focuses on what is a must for all brands if they are to be leaders in the future: being mobile. From applications for mobile devices, such as phones and tablets, to mobile websites, the book includes over 80 stories of how each has cracked into the newest market on the internet, where users are connected 24/7. The five chapters--Games, m-commerce, Promotional, Social, and Utilities--include the likes of Angry Birds, Jamie's 20 Minute Meals, Stephen Fry's myFry app, Flipboard, TweetDeck, Instagram, Adobe Ideas, BBC News, and SAS Survival Guide. This book is a must for anyone willing to understand the world of mobile and connectivity: the two ingredients at the very core of communication these days. Jumping on the mobile bandwagon has enabled numerous companies to prosper and discover new markets. Introduced by Ralph Simon ("the Father of the Ring Tone"), this book is particularly aimed at designers, advertising and communication professionals, product managers, and interactive agencies, but will also be of interest to anyone curious about exploiting the mobile experience.

作者简介

Rob Ford founded Favourite Website Awards (FWA) in 2000, a recognition program for cutting-edge web design. His work has featured in the Chicago Tribune, Guardian and various web related magazines. He has judged many industry award shows, contributes regularly to web design sites and magazines, and writes a regular column in Adobe's Edge Newsletter. Julius Wiedemann was born in Brazil, studied graphic design and marketing, and was an art editor for digital and design magazines in Tokyo. His many TASCHEN digital and media titles include Illustration Now!, Advertising Now, Logo Design, and Brand Identity Now!

网友对The App and Mobile Case Study Book的评论

书本制作精美，内容足够充分说明问题。

It's more like a glimpse at the product and not an actual case study... maybe I had a Harvard style case study in mind, but this was something totally unexpected. With that said, it's good for a quick reference - as in minimal information.

I dont exactly know why i bought this... everything that's cool that's in the book I've already seen it on the internet (blogs, websites, etc.).

A little obsolete, but good reviews

Somewhat interesting, and of course nicely designed, but all the "best-of-breed world-class innovative standout" language makes the content of this book read like a series of press releases, not like a book intended to teach people about the title's subject.

喜欢The App and Mobile Case Study Book请与您的朋友分享,由于版权原因，读书人网不提供图书下载服务

查看更多 下一篇