Finally, a business book for makers, not managers.
Are you ready to “make a dent in the universe”? As a creative, you no longer have to take a backseat. In fact, stepping up and embracing entrepreneurship is the fastest route to impact. But where do you start? And what sets the businesses that succeed apart?
To find out, we asked the bright minds behind companies like Google X, Warby Parker, Facebook, O’Reilly Media, and more to share their startup wisdom. Featuring hard-won wisdom from twenty leading entrepreneurs and designers, 99U’s Make Your Mark will arm you with practical insights for launching a purpose-driven business, refining your product, delighting your customers, inspiring your team—and ultimately—making something that matters.
Make Your Mark features contributions from: William Allen, Rich Armstrong, Warren Berger, Sean Blanda, Neil Blumenthal, Craig Dalton, Jane ni Dhulchaointigh, Aaron Dignan, Andy Dunn, Joel Gascoigne, Seth Godin, Chris Guillebeau, Emily Heyward, John Maeda, David Marquet, Tim O’Reilly, Shane Snow, Sebastian Thrun, Keith Yamashita, and Julie Zhuo. Plus, a foreword from Behance founder Scott Belsky.
网友对Make Your Mark: The Creative's Guide to Building a Business with Impact (The 99U Book Series 3) (English Edition)的评论
非常具有启发性,而且与时俱进。如书名所说,讲的是建立有影响力的企业。一个和传统观念不太一样的视角。
This whole series of books is well conceived and executed. The chapters are concise, fast and well edited. For anyone who wants to learn from some of the top performing business and creative individuals in the country, these are great books to learn from. The key factor of these books is that they teach you on what's important in moving forward in your life, not just in your career or in your creativity. In today's economy, we all need to be self-directed and gain the expertise of what we want out of life. Purpose and meaning are what we should all be doing, forging expertise and a life worth living. Anything less than that is a waste of time and more importantly, a waste of your life. I'd recommend the whole series of these books to anyone who wants to fight through the fear of change and the growing cultural phenomenon of having our lives taken over by technology.
I'm in process with this series of books (3) but from the get go I felt like these books were aimed specifically at me. I've read some of the most popular motivational books but this series is tailored specifically to artist and that's what makes this information so poignant.
These are small handy almost pocket size books (which make it easy to carry around) and all of the suggestions are short, concise and to the point. If you're already developed good skill sets in a specific area then you can quickly move on. I keep these books laying around the house in various locations because when I want a huge hit to transform my life I merely need to read just 2-3 paragraphs of these extremely well synthesized thoughts and almost every time something will strike a much needed chord. From how to be more efficient with your time and staying less distracted to creating a game plan for marketing yourself these books are spot on target. I absolutely hit a grand slam when I found this collection of books online and they've become my best surrogate adviser.
I've read multiple books that give info on business marketing, self-evaluation to determine the ability to build a successful business and others just instruct on how to become a better person so everything you do is better.
I appreciate these authors' stance on the importance of recognizing daily, that without customers there IS no business. I also applaud the focus of keeping purpose as the guidance for the starting of a business, rather than income alone. Recently I've had the misfortune of working for several business owners who purchased businesses they knew little about and had absolutely no passion to run. It was just sad!
I recently read 'The Rise of the Creative Class' written in 2002. The trend of the world is definitely following the info given in that book. 'Make Your Mark' is a product of the changes that book predicted. Good Read - would definitely recommend it to anyone thinking of starting a business (creative or not)
A good little quick read on building businesses with customer in mind. I read it in one night and it served as a motivator more than a lesson book. The message in the book is simple and easy to digest. I would recommend this book to anyone who is in the beginning stages of an idea or the first year of business. A great book to re-read after your second year of being in business to make sure you are achieving your vision.
A good book for those running a small business looking to grow. I wanted something that spoke to a wider audience of single individuals and small companies. If you're just starting your career in entrepreneurship this may be a little advanced for you.
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