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How I Raised Myself From Failure (English Edition)

2017-03-08 
A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling
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How I Raised Myself From Failure (English Edition)

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas—or anything else—this book is for you.

When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettger’s life around from defeat to unparalleled success and fame as one of the highest paid salesmen in America?

The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable—and more valuable to your company—when you apply Bettger’s keen insights on:

• The power of enthusiasm
• How to conquer fear
• The key word for turning a skeptical client into an enthusiastic buyer
• The quickest way to win confidence
• Seven golden rules for closing a sale

网友对How I Raised Myself From Failure (English Edition)的评论

我不相信美国的印书技术比中国差这么多,非常像是本盗版书,贵不说还买不到好东西,真另人失望。

盗版书籍,纸质比较差,不值这个价钱,第一次上亚马逊就买到盗版,很失望

The more of these "old school" books on advertising and sales I read the more I chuckle. As Solomon says, "There is nothing new under the sun." These "new school gurus" are doing nothing more than regurgitating these classics as their own ideas. Seems to me better reading comes from the early to mid 1900s. The writing is much more sincere and candid.

All that said, I liked reading this book. A lot of good principles and true stories packed in a half a day read. This is the best book on sales I have ever read. Solid non-gimmicky sales tactics that can be applied with success today. An additional bonus of some Dale Carnegie thrown in the mix was a pleasant surprise.

If you are starting out or struggling in sales read this book.

Great book for practical sales techniques especially for insurance salesmen. It's not a boring text book full of tricks nor is it some fictitious pile of crap. Bettger went through a lot, took so many hits to his ego, then finally became numb to rejections and set backs- focusing on the positives in his life which granted him phenomenal success. He also has some interesting encounters with some of the world's greatest. Yes, this normal guy, so focused and determined earned the respect of some of the world's elite. Read on. You'll enjoy.

I purchased this book on recommendation from a company I am currently working for. It as the book of the month for us. I have read many books on selling and this one has some great information in it. The most important point was that you need to be organized and write down your actions. If you don't do the action for your sales business, like making calls, visiting customers and following up, you are not going to be making money in sales! Short read, but very informative, I would suggest buying and reading.

There are many other reviews that give hints of the content of this book. So I want to be straightforward with you.

If you are looking for the best sales book, you found it. After reading many sales book from Gitomer, Ziglar, Cardone and others, I can say that Frank Bettger is the best book I read. It encompasses every aspect of Sales (self-management, psychology, appearance), and he gives many useful tips.

No matter if you are beginning in Sales or if you are already a veteran, this book will be of great help for any Sales Rep who want to be in the 1% best performers.

This book is direct and to the point, easy to understand and touches on a lot of wisdom, without clouding the issues.
It was written long ago, but is so well written that it is totally applicable in today's world. Because it was written long ago, it doesn't touch on any of the new tools we use for selling ( and for just about everything else), but the wisdom behind can be applied to great use in deciding how to use new technologies to your advantage. In the end, computers don't sell, people sell. The people who are behind creating websites, behind the emails and Skype calls, posting pictures on Instagram and Twitter.

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