Career Distinction: Stand Out by Building Your Brand

商家名称	信用等级	购买信息	订购本书
		Career Distinction: Stand Out by Building Your Brand
		Career Distinction: Stand Out by Building Your Brand

基本信息·出版社：John Wiley & Sons
·页码：224 页
·出版日期：2007年06月
·ISBN：0470128186
·条形码：9780470128183
·装帧：精装
·正文语种：英语
·外文书名：成功人士非凡职业决策

内容简介 在线阅读本书

Praise for Career Distinction

"Hands down, this book is the bible on branding for your career!"
–– Susan Britton Whitcomb, author of Job Search Magic

"As a professional resume writer and career coach, I have extolled the concept of personal branding for my clients for years. Now, for the first time ever, I have an outstanding resource to recommend––Career Distinction by William Arruda and Kirsten Dixson. This book details the concept of personal branding in a magnificent and easy–to–digest presentation that is a must–buy for every serious job seeker."
–– Wendy S. Enelow, CCM, MRW, JCTC, CPRW Executive Director of the Career Masters Institute

"Arruda and Dixson are widely respected in the global career coaching community as gurus who not only teach but live the personal branding model, and their expertise and passion show through on every page of this practical, indispensable book. I highly recommend it to all who want to distinguish themselves from the competition."
–– L. Michelle Tullier, PhD, Vice President of Right Management and author of The Unofficial Guide to Landing a Job
作者简介 William Arruda—dubbed the "Personal Branding Guru" by media and clients alike—combined his international branding expertise with his passion for people to found Reach, the world′s first human branding consultancy. A sought–after global spokesperson on personal branding, he counts many of the Fortune 100 companies as clients. He has appeared on the BBC, Discovery Channel, Fox News Live, and in Time magazine.

Kirsten Dixson is a career management consultant who is an authority on building credible online identities for career success. She founded Brandego® and is a partner in Reach, where she established an online identity training program for personal brand strategists. She delivers keynote speeches and serves as a media resource on career technology topics.
专业书评

Praise for Career Distinction

"Hands down, this book is the bible on branding for your career!"
— Susan Britton Whitcomb, author of Job Search Magic

"As a professional resume writer and career coach, I have extolled the concept of personal branding for my clients for years. Now, for the first time ever, I have an outstanding resource to recommend—Career Distinction by William Arruda and Kirsten Dixson. This book details the concept of personal branding in a magnificent and easy-to-digest presentation that is a must-buy for every serious job seeker."
— Wendy S. Enelow, CCM, MRW, JCTC, CPRW Executive Director of the Career Masters Institute

"Arruda and Dixson are widely respected in the global career coaching community as gurus who not only teach but live the personal branding model, and their expertise and passion show through on every page of this practical, indispensable book. I highly recommend it to all who want to distinguish themselves from the competition."
— L. Michelle Tullier, PhD, Vice President of Right Management and author of The Unofficial Guide to Landing a Job

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