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The Innovator's Toolkit: 50+ Techniques for Predictable and Sustainable Organic

2011-04-02 
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The Innovator's Toolkit: 50+ Techniques for Predictable and Sustainable Organic 去商家看看

 The Innovator's Toolkit: 50+ Techniques for Predictable and Sustainable Organic Growth


基本信息·出版社:John Wiley & Sons
·页码:384 页
·出版日期:2008年10月
·ISBN:0470345357
·条形码:9780470345351
·装帧:精装
·正文语种:英语
·外文书名:创新者工具箱: 50+可预见与可持续创新技术

内容简介 在线阅读本书

An innovation guide for business leaders, managers, and new product developers

The Innovator's Toolkit explains all the fundamental tools and concepts anyone involved in innovation should be familiar with--especially methods and strategies for improving products and services and developing new ones. This book is written in an easy-to-use reference format that helps readers understand why, when, and how to apply each tool. The tools and techniques in this book are organized around a four-step innovation methodology--define, discover, develop, and demonstrate--that takes readers through problem identification, then flows into idea generation, idea selection, and, finally, idea implementation. Constant innovation is a necessity for business success today; The Innovator's Toolkit presents an effective plan for achieving it.
作者简介

DavidSilverstein is founder and CEO of Breakthrough Management Group International, a consulting and training organization focused on innovation, Six Sigma, and business excellence. His articles have been featured in the Wall Street Journal, Worth, Investor′s Business Daily, BusinessWeek, and other media. For more information, visit www.BMGi.com.

Philip Samuel is Chief Innovation Officer atBreakthrough Management Group International, a frequent public speaker, and an executive coach on innovation, Six Sigma, and Lean practices. He is also coauthor of Design for Lean Six Sigma.

Neil DeCarlo is a veteran business author and publishing consultant. He has written more than 200 articles and papers on performance excellence, and is coauthor of Insourcing Innovation, Six Sigma For Dummies, and The Complete Idiot′s Guide to Lean Six Sigma.

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