Quality or Else: The Revolution in World Business

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		Quality or Else: The Revolution in World Business
		Quality or Else: The Revolution in World Business

基本信息·出版社：Houghton Mifflin
·页码：309 页
·出版日期：1991年10月
·ISBN：0395574390
·条形码：9780395574393
·装帧：精装
·开本：20/0开/0开 Pages Per Sheet
·正文语种：英语
·外文书名：生死攸关谈质量

内容简介 In 1980, an NBC documentary, "If Japan Can . . . Why Can't We?" introduced Dr. W. Edwards Deming to this country and launched the Quality Revolution in business. This straightforward account of the Total Quality movement is written by the team responsible for that groundbreaking report. QUALITY or ELSE demystifies the theories of the four main Quality gurus -- W. Edwards Deming, Philip Crosby, Armand Feigenbaum, and Joseph Juran -- telling how they are similar, where they differ, and how today's business people can use their thinking.
专业书评 From Library Journal
In this companion to their upcoming PBS series, Dobyns and Crawford-Mason survey "continuous improvement" programs in America's private and public sectors. They note that organizations have shifted away "from a focus on technical aspects . . . to a focus on the complete interface between . . . a business and its customers." Their most interesting chapter compares the major U.S. quality gurus, including W. Edwards Deming and Joseph Juran, and profiles their Japanese disciples. The authors also subject the much-ballyhooed Baldrige Quality Award to some needed scrutiny. Several companies described (Motorola, Federal Express) have been treated elsewhere, and readers must wade through tedious recitations by top managers. However, a visit to Mount Edgecumbe High School in Alaska adds some perspective on the educational realm's quality movements. While general readers will gain a useful overview of the U.S. push to regain international competitiveness, there are few new revelations. An optional purchase for business collections.
- Michael Stevenson, Harvard Business Sch. Lib.
Copyright 1991 Reed Business Information, Inc.

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