The Rules of Work: A Definitive Code for Personal Success
基本信息·出版社：PEARSON PUBLIC SECTO ·页码：240 页 ·出版日期：2002年10月 ·ISBN：0273662716 ·条形码：9780273662716 ·装帧：平装 ·正文语种 ...
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基本信息·出版社：PEARSON PUBLIC SECTO
·页码：240 页
·出版日期：2002年10月
·ISBN：0273662716
·条形码：9780273662716
·装帧：平装
·正文语种：英语
·丛书名：Rules Series
·外文书名：职场就是竞技场: 职场高手的黃金准则
内容简介 在线阅读本书
This text is aimed at those studying entrepreneurship as part of any degree or management course. The book presents a clear style, coherent and logical organization of themes, and a critical discussion of key ideas to facilitate students' learning and lecturers' course planning and delivery. Strategic Entrepreneurship provides comprehensive coverage of this dynamic field, which is growing fast in its teaching and research. This third edition offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasizes its distinction from the management of small business.
作者简介 Philip Wickham is Senior Lecturer in Strategy and Entrepreneurship at Teesside Business School, University of Teesside. He teaches and researches in entrepreneurship and decision theory. He is also the author of two other Financial Times Prentice Hall textbooks- Management Consulting (1999) and the FT Corporate Strategy Casebook (2000).
