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The Woman's Advantage: 20 Women Entrepreneurs Show You What It Takes to Grow You |  |
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The Woman's Advantage: 20 Women Entrepreneurs Show You What It Takes to Grow You | |
The women featured, all owners of multimillion-dollar (and billion-dollar) companies, each started out small and grew their businesses through smart choices and by connecting with the right networks. Their hard-earned experiences offer a wealth of insights, including ideas on how to:
• Position your business for breakthroughs
• Differentiate your business from others in the same market niche
• Leverage certification to reach companies eager to do business with woman-owned enterprises
• Network to develop powerful alliances, partners, and mentors
• Enhance your business success by maintaining a positive attitude, remaining healthy, and managing stress
Although millions of women own businesses, fewer than 5 percent generate more than $1 million in annual revenue. The Woman’s Advantage is THE comprehensive resource to both teach and inspire you to grow your business.
作者简介 Mary Cantando is president of WomanBusinessOwner.com, a nationally recognized consulting firm that advises women about business growth and counsels corporations seeking to attract the lucrative market segment of women business owners. She is a featured speaker at national and international events and serves as a valued resource for national publications, such as the Wall Street Journal, Enterprising Women, Fast Company, Selling Power, and Entrepreneur magazine. Mary Cantando sits on the National Board of the Women Presidents' Organization, an organization of women who own and run multimillion-dollar businesses. In addition, she is a member of the prestigious National Women's Forum of the Women's Business Enterprise National Council. She lives in Raleigh, NC. To learn more, visit www.womansadvantage.biz.
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Review
"One of the best business books I''ve ever read! Mary conveys sophisticated business concepts in a format that is like having a conversation with a trusted friend.""
—Susan Phillips Bari, Founder and President, Women''s Business Enterprise Council
"Women are not on the rise. They have already risen, and have been ahead of the curve for more than a decade. This is not just a guidebook for women to succeed in business, it’s also a must read for every man trying to do business with them.""
—Jeffrey Gitomer, author of The Little Red Book of Selling
"Any woman who owns a business or dreams of starting one must read The Woman’s Advantage. Each of these 20 women has built a multimillion-dollar empire leveraging a woman''s particular perspectives and strengths. To have all these insights and experiences collected in one place—what an incredible resource!""
—Marti Barletta, author of Marketing to Women and Founder/CEO of The TrendSight Group
