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Executive Warfare: 10 Rules of Engagement for Winning Your War for Success |  |
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Executive Warfare: 10 Rules of Engagement for Winning Your War for Success | |
The New York Times Bestseller
. .WIN THE WAR FOR SUCCESS
. .It's not enough anymore to be smart, hard-working, and able to show results; At this level, everybody is smart, hard-working, and able to show results. Now it's a game for grown-ups. What really sets you apart is the relationships you build with people of influence. These people can include your peers, your employees, your organization's directors, reporters, vendors, and regulators-as well as the people directly above you in the organizational hierarchy.
. .In senior management, you no longer answer to just one boss. There is now a hazy matrix of hundreds of bosses both inside and outside the office, any one of whom can stop you cold or give you a tremendous push forward. Executive Warfare offers concrete advice for handling all of them, including . . YOUR PEERS: They are the most valuable of allies or the most dangerous of enemies. THE CEO: Her office is often where the real fairy dust is kept. Make sure you have a good relationship here. THE BOARD OF DIRECTORS: They won't judge you fairly if all they see of you is your PowerPoints. YOUR DIRECT REPORTS: They are your vital organs, so treat them accordingly. And if you find a blood clot among them-excise that person before he kills you. YOUR RIVALS: It's not always wise to shoot at them, but if you do, do not shoot to wound. .
In his bestsellers Brand Warfare and Career Warfare, author David D'Alessandro offered sharp advice for building a brand and building a career. Now Executive Warfare is the advanced class for the truly ambitious. Learn what it takes to rise to the top-and to do the even harder thing, which is survive there.
.David F. D’Alessandro, former chairman and CEO of John Hancock Financial Services, serves as an advisor and guest speaker on business issues and branding strategies, as well as topics related to professional and career development. He is sought after as a speaker for corporations and universities, including industry and governmental conventions. In addition, he is a guest columnist for the Boston Globe, and a guest commentator on CNBC on business and social issues. He is the bestselling author of Brand Warfare and Career Warfare.
Michele Owens is a former speechwriter for New York Governor Mario Cuomo and Massachusetts Governor William Weld. Ms. Owens has worked with David D’Alessandro on a variety of projects since 1996.
