Harvard Business Review on Strategies for Growth

商家名称	信用等级	购买信息	订购本书
		Harvard Business Review on Strategies for Growth
		Harvard Business Review on Strategies for Growth

基本信息·出版社：Harvard Business School Press
·页码：213 页
·出版日期：1998年09月
·ISBN：0875848850
·条形码：9780875848853
·版本：1998-09-01
·装帧：平装
·开本：32开 Pages Per Sheet
·丛书名：Harvard Business Review Paperback Series
·外文书名：哈佛商业评论: 增长型策略

内容简介 Book Description
Leading Minds and Landmark Ideas In An Easily Accessible Format

From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, The Harvard Business Review Paperback Series delivers the fundamental information today's professionals need to stay competitive in a fast-moving world.

The Harvard Business Review on Strategies for Growth presents the latest tactics--including acquisitions, diversification, and innovation--for helping managers find and exploit the best opportunities for growth and profitability. A Harvard Business Review Paperback.

Presents the latest tactics-including how to scout for acquisitions, explore diversification, & stimulate innovation-for finding today's growth oppertunities. Paper.

Download Description
The Harvard Business Review paperback series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe. The Harvard Business Review on Strategies for Growth presents the latest tactics--including acquisitions, diversification, and innovation--for helping managers find and exploit the best opportunities for growth and profitability. Articles include: Breaking Compromises, Breakaway Growth by George Stalk, Jr., David K. Pecaut, and Benjamin Burnett; Value Innovation: The Strategic Logic of High Growth by W. Chan Kim and Renee Mauborgne; Growth Through Acquisitions: A Fresh Look by Patricia L. Anslinger and Thomas E. Copeland; To Diversify or Not to Diversify by Constantinos C. Markides; The Living Company by Arie De Geus; Making the Deal Real: How GE Capital Integrates Acquisitions by Ronald N. Ashkenas, Lawrence J. DeMonaco, and Suzanne C. Francis; Capturing the Value of Supplementary Services by James C. Anderson and James A. Narus; and Exploiting the Virtual Value Chain by Jeffrey F. Rayport and John J. Sviokla.

About HBR
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership and enjoys the reverence of academics, executives, and management consultants. It has been the frequent publishing home for well known scholars and management thinkers, among them Clayton M. Christensen, Peter F. Drucker, Michael E. Porter, Rosabeth Moss Kanter, Gary Hamel, C.K. Prahalad, Robert S. Kaplan, and others. Management and business concepts and terms such as "Balanced scorecard," "Core competence," "Strategic intent," "Reengineering," "Globalization," "Marketing myopia," and "Glass ceiling" were first given prominence in HBR's pages. Its worldwide English-language circulation is 240,000, and there are 11 licensed editions of the magazine, including two Chinese-language editions, a German edition, and an English-language South Asia edition. The magazine is editorially independent of Harvard Business School. It is not peer reviewed.

Book Dimension
length: (cm)21 　　　 　　　　　 　　　　　 width:(cm)14
作者简介 Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.
目录
1.Breaking Compromises, Breakaway Growth by George Stalk, Jr. and David K. Pecaut and Benjamin Burnett
2.Value Innovation: The Strategic Logic of High Growth by W. Chan Kim and Renee Mauborgne
3.Growth Through Acquisitions: A Fresh Look by Patricia L. Anslinger and Thomas E. Copeland
4.To Diversify or Not to Diversify by Constantinos C. Markides
5.The Living Company by Arie De Geus
6.Making the Deal Real: How GE Capital Integrates Acquisitions by Ronald N. Ashkenas and Lawrence J. Demonaco and Suzanne C. Francis
……

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