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None of Us is As Good As All of Us: How McDonald's Prospers by Embracing Inclusi |  |
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None of Us is As Good As All of Us: How McDonald's Prospers by Embracing Inclusi | |
McDonald's—with its iconic Golden Arches, unforgettable jingles, and famous french fries—is one of the globe's most recognized brand names. One of the biggest employers in the world, McDonald's staff is among the most racially, culturally, and religiously diverse anywhere. But few people know the extent to which McDonald's continuing growth and success is due to the company's internal philosophy of inclusion and diversity.
In None of Us Is as Good as All of Us, McDonald's Global Chief Diversity Officer, Patricia Sowell Harris, offers the first inside look at the company's philosophy of inclusion and diversity through interviews with more than 60 key employees and leaders. These accounts—of franchisees, suppliers, and employees—reveal how McDonald's embraces all races, creeds, and cultures to create unity and business achievement.
This is the first inside look at how a major corporation manages to translate its commitment to diversity into long-term business success. With a Foreword by Jim Skinner, McDonald's CEO, you'll see the inner workings of one of the world's largest and most diverse workforces.
For business owners, it's a perfect template for encouraging diversity in an organization and turning that diversity into a long-term competitive advantage.
But McDonald's isn't just about diversity for the sake of diversity; it's also about team unity and family. If you want to build an organization and a business culture that unites individuals in a quest for excellent service and long-term success, None of Us Is as Good as All of Us offers all the inspiration and guidance you need.
作者简介 Patricia Sowell Harris is the Global Chief Diversity Officer of McDonald's Corporation, the world's largest quick service restaurant chain. McDonald's serves more than 58 million customers each day and employs 1.6 million people in 118 countries. For more information on McDonald's, please visit www.AboutMcDonalds.com.
专业书评 From the Back Cover
PARISE FOR NONE OF US IS AS GOOD AS ALL OF US
"McDonald's has long been recognized as a leader in inner-city community development and providing opportunities to African-American entrepreneurs. Pat Harris tells the fascinating story behind how they do it, and who some of the surprising heroes are."—Rev. Jesse L. Jackson, Sr., founder and President, RainbowPUSH Coalition, Inc.
"The rise of women within the ranks of McDonald's is an inspiring story in itself, but this book also details the lessons learned along the way and how they can be applied to tap women's potential in any organization."—Ilene H. Lang, President and CEO, Catalyst
"Pat Harris has done more than relate the incredible success of Hispanic Americans at McDonald's. She has described the power of inclusion and diversity as a winning strategy for any business that wishes to achieve a competitive advantage."—Dr. Juan Andrade, Jr., President, United States Hispanic Leadership Institute
"Pat Harris's history of the evolution of inclusion and diversity is a valuable blueprint for the next generation in the workplace to follow and a point of pride for all of us associated with McDonald's."—Wai Ling Eng, founding member of the Asian & Pacific Islander American Scholarship Fund and McDonald's Owner/Operator
"Here's McDonald's secret sauce revealed for all to see—the power of our people. The desire and discipline to give individuals the opportunity to succeed, no matter who they are or where they're from, is the key to success."—Fred Turner, Honorary Chairman and former McDonald's grillman and CEO
目录
Forword by Jim Skinner.
Message from Linda Dunham.
McDonald's Diversity Timeline.
Chapter 1: Welcome to McDonald's.
Chapter 2: In the Beginning.
Chapter 3: Awakening.
Chapter 4: The African American Experience.
Chapter 5: The Women's Experience.
Chapter 6: Hispanic Americans ... and More.
Chapter 7: McDonald's Today.
Chapter 8: Tomorrow ... the World!
A NOTE FROM THE AUTHOR.
ACKNOWLESDGMENTS.
INDES.
……
