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Negotiate to Win: The 21 Rules for Successful Negotiating

2010-03-18 
基本信息·出版社:HarperBusiness ·页码:320 页 ·出版日期:2005年09月 ·ISBN:0060781068 ·International Standard Book Number:0060781068 ·条 ...
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 Negotiate to Win: The 21 Rules for Successful Negotiating


基本信息·出版社:HarperBusiness
·页码:320 页
·出版日期:2005年09月
·ISBN:0060781068
·International Standard Book Number:0060781068
·条形码:9780060781064
·EAN:9780060781064
·装帧:精装
·正文语种:英语
·外文书名:赢在谈判: 成功谈判的21 条军规

内容简介

Discover the Power
Of Better Negotiating

Negotiation is one skill everyone needs in order to get more of what they want -- to sell more, to keep costs down, to manage better, to strengthen relationships -- to win! Thomas shows you exactly how the best negotiators reach long-lasting positive solutions that build profits, performance, and relationships.

This indispensable guide covers all you'll ever need to know about negotiating, including:

The 21 rules of successful negotiating -- and how to defend against them! "Quickies" -- specific tips on how to successfully negotiate with bosses, children, car dealers, contractors, auto mechanics, and many others Why Americans are among the worst negotiators on Earth How to overcome your natural reluctance to bargain Why win-win negotiating is so vital How to thoroughly prepare for your negotiations How to deal with counterparts who intimidate or harass you How to negotiate ethically -- and deal with those who don't How to negotiate more successfully across cultural lines Thomas's Truisms -- 50 memorable negotiating maxims The psychology of negotiating, historical illustrations, day-to-day applications, and much, much more!
作者简介

Jim Thomas is owner and director emeritus of Common Ground Seminars. He is a graduate of UCLA and the Georgetown University Law Center, and served as a U.S. Air Force helicopter rescue pilot in Vietnam, receiving the distinguished Flying Cross. Jim has two teenage children and lives in Alexandria, Virginia.


媒体推荐 "...The only negotiating book you?ll ever need. It?s required reading for anyone who wants the edge in negotiating." -- June Blocklin, Vice Chairman, Young & Rubicam

"Jim Thomas offers keenly practical guidance on how folks like you and me can become successful negotiators." -- Mike Matz, Executive Director, Campaign for America's Wilderness

"The only negotiating book you?ll ever need. It?s required reading for anyone who wants the edge in negotiating." -- June Blocklin, Vice Chairman, Young & Rubicam
专业书评 From Booklist

Americans as a whole are really bad at negotiating. We find haggling to be beneath us and we're uncomfortable with it, yet we feel cheated when we don't get the best deal possible. World-class negotiator, author, and attorney Thomas takes his cues from cultures where negotiating is celebrated as an art. While India or the Middle East may come to mind, when it comes to masters of negotiation, Japan tops the list. Thomas explains that the American way of logic and reasoning is persuasion, not negotiation, and you can persuade until you're blue in the face and still get nowhere. The art of negotiation is allowing your counterpart (don't think of them as your "opponent") to save face, which means always giving some concessions to get what you really want. "Beating" your colleague is not a way to create long-term relationships, but a "win-win" solution is. Thomas presents 21 powerful rules of negotiating, plus gives "Quickies," specific tips on how to negotiate with your boss, spouse, child, car dealer, contractor, and more. Inspiring. David Siegfried
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