The Best of the Gallup Management Journal 2001-2007
基本信息·出版社：Gallup Press ·页码：320 页 ·出版日期：2007年12月 ·ISBN：1595620192 ·条形码：9781595620194 ·装帧：精装 ·正文语种：英语 ...
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The Best of the Gallup Management Journal 2001-2007 |
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基本信息·出版社：Gallup Press
·页码：320 页
·出版日期：2007年12月
·ISBN：1595620192
·条形码：9781595620194
·装帧：精装
·正文语种：英语
内容简介 This title contains more than 50 thought-provoking articles with actionable ideas, grounded in decades of Gallup management research. Since 2001, the "Gallup Management Journal" has provided leaders with essential insights into managing the human side of their businesses: their employees and customers. This book features articles from the first seven years of the journal that could not be more relevant today, as executives continue to struggle with the transition into a 21st century global economy. A range of voices is included in these pages.A Ritz-Carlton executive tells how his company is reinventing its world-class brand, while a leader at Ann Taylor describes how the retailer invests in talent. Nobel Prize winner Daniel Kahneman probes how customers think, while one of the founding fathers of the Internet, Vinton Cerf, speculates on the future of a connected world. With its lively writing and penetrating, research-driven insights, "The Best of the Gallup Management Journal 2001-2007" is essential reading for leaders who want to engage employees and customers in a hyper-competitive and ever-changing global economy.
作者简介 Geoffrey Brewer is editor of New York Times best-sellers 12: The Elements of Great Managing and How Full Is Your Bucket?, which reached No. 1 on the business list. He lives in New York City. Barb Sanford is the managing editor of the Gallup Management Journal and has served in leadership roles in the International Association of Business Communicators. She lives in Omaha, NE.
