Competing for the Future
基本信息·出版社：Harvard Business Press ·页码：384 页 ·出版日期：1996年04月 ·ISBN：0875847161 ·International Standard Book Number：0875847 ...
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基本信息·出版社：Harvard Business Press
·页码：384 页
·出版日期：1996年04月
·ISBN：0875847161
·International Standard Book Number：0875847161
·条形码：9780875847160
·EAN：9780875847160
·装帧：平装
·正文语种：英语
内容简介 在线阅读本书
Hamel and Prahalad offer a masterful blueprint for what a company must be doing today if it is to occupy the competitive high ground of tomorrow. By showing that the key to future industry leadership is to develop an independent point of view about tomorrow's opportunities and build capabilities that exploit them, the authors reveal an entirely new definition of what it means to be strategic--and successful.
作者简介 C.K. Prahalad is the Harvey C. Fruehauf Professor of Business Administration at the University of Michigan Graduate School of Business Administration and Chairman of the Board of Praja, a technology management company in San Diego. He lives in San Diego but travels extensively.
目录 Preface to the Paperback Edition Preface and Acknowledgments 1. Getting Off the Treadmill 2. How Competition for the Future Is Different 3. Learning to Forget 4. Competing for Industry Foresight 5. Crafting Strategic Architecture 6. Strategy as Stretch 7. Strategy as Leverage 8. Competing to Shape the Future 9. Building Gateways to the Future 10. Embedding the Core Competence Perspective 11. Securing the Future 12. Thinking Differently Notes Bibliography Index About the Authors
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