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The Articulate Executive: Learn to Look, Act, and Sound Like a Leader |  |
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The Articulate Executive: Learn to Look, Act, and Sound Like a Leader | |
Granville N. Toogood is a top executive communications expert, as well as an established speaker, trainer, and writer. Before starting his own company in 1982, he was a television reporter and network news producer for NBC and ABC. Today he works with a long list of blue-chip clients and has served as a consultant to 38 of the Fortune 50 CEOs, as well as thousands of senior-level executives, elected officials, and diplomats throughout the world. This book is based on his acclaimed corporate workshops in executive communications. Mr. Toogood resides in Darien, Connecticut.
"... makes the capable business person, more capable, more successful and definitely more self confident..."
Martha Stewart.
"In the age of communications, an effective must be an articulate executiveand The Articulate Executive is an indispensable tool for executive success."Zbigniew Brzezinki
"The Articulate Exeuctive should be required reading in every board room, class room and living room in the country."David Stockman, former Director of the Office of Management and Budget; currently a General Partner, The blackstone Group
"Probably the best book on the subject I've ever read. Toogood is a real expert, and the advice he gives is indispensable."Charles Lee, CEO, GTE Corp
"... a must read for anyone interested in public speaking. Toogood's tips on how to communicate more effectively are terrificand they work."Jack Llewelyn, CEO, Ocean Spray Cranberries
"Toogood's book is a gold mine for anyone who has to speak."William Mayer, former CEO, CS First Boston
目录
Part I: The Speaking Game.How to Come Across As A Leader.Understanding Your Audience.Part II: Organizations.Writing, and Presentations: First Steps to Organizing Your Presentation.Designing the Perfect Presentation.The Strong Beginning.Forging A Powerful Message.Talking with Pictures.The Conservational Approach. The Strong Finish.Getting The Message Across.Write Like You Speak.The Six Most Common Language Mistakes.Part III: Delivery: How To Beat Fear.Avoiding Dangerous Speaking Traps.The 18-Minute Wall.How to Capture Your Audience.Keep The Momentum Going.The Power of Silence.Your Image.How to Read A Prepared Text Like A Pro.When to Use Visual Aids.The Correct Use of Slides and Overheads.Going By the Book.How to Control Your Presentation.A Special Mention About Overheads.Flip Charts.And Conference Room Wall Presentations.After The Speech.Dealing with the Media.Handling Hecklers.Training Yourself.What's It All Worth To You?
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