Trolley Wars: The Battle of the Supermarkets
基本信息·出版社:Profile Books ·页码:258 页 ·出版日期:2005年07月 ·ISBN:1861976615 ·International Standard Book Number:1861976615 ·条形 ...
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Trolley Wars: The Battle of the Supermarkets |
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Trolley Wars: The Battle of the Supermarkets |
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基本信息·出版社:Profile Books
·页码:258 页
·出版日期:2005年07月
·ISBN:1861976615
·International Standard Book Number:1861976615
·条形码:9781861976611
·EAN:9781861976611
·装帧:精装
·正文语种:英语
内容简介 Recent times have seen ferocious battles for supremacy among the supermarket chains in Britain. US giant WalMart took over ASDA, and northern upstart Morrisons acquired Safeway. Meanwhile Tesco has gone from strength to strength while Sainsbury's has slid further and further down the greasy pole.
Trolley Wars tells not only the gripping business story behind these changes but also the social changes that have accompanied and underpinned it. It reveals the truth behind supermarkets' relationships with their suppliers and customers, and the ruthless world behind the checkout.