| 商家名称 | 信用等级 | 购买信息 | 订购本书 |
 |
 |
Uncommon Grounds The History Of Coffee And How It Transformed Our World |  |
 |
|
Uncommon Grounds The History Of Coffee And How It Transformed Our World | |
The first comprehensive business and social history of coffee, which describes how coffee has dominated and molded the economies, politics, and social structures of entire countries. Pendergrast's scrupulously researched and lively anecdotal history provides a window through which to view broader themes of modern-day media and marketing, the rise of mass production, colonialism, women's issues, and international commodity schemes.
作者简介 Mark Pendergrast was born in Atlanta and is a graduate of Harvard University. A business journalist, he has published articles and reviews in a number of magazines and newspapers, including the New York Times, the Sunday Times (London), and Financial Analyst.
媒体推荐 "A focused and juicy history of our last legal and socially acceptable drug." -- Wall Street Journal
"Pendergrast's broad vision, meticulous research, and colloquial delivery combine aromatically..." -- Publishers Weekly
目录
* Prologue: The Oriflama Harvest * Introduction: Puddle Water or Panacea? Seeds Of Conquest * Coffee Colonizes the World * The Coffee Kingdoms * The American Drink * The Great Coffee Wars of the Gilded Age * Hermann Sielcken and Brazilian Valorization * The Drug Drink Canning The Buzz * Growing Pains * Making the World Safe for Coffee * Selling an Image in the Jazz Age * Burning Beans, Starving Campesinos * Showboating the Depression * Cuppa Joe Bitter Brews * Coffee Witch Hunts and Instant Non-Gratification * Robusta Triumphant Romancing The Bean * A Scattered Band of Fanatics * The Black Frost * The Specialty Revolution * The Starbucks Experience * Eco-Coffee
……
