Prep2012-Pack1-CR-026 VCR000660 Medium
Drug manufacturer: Television audiences are sure to realize that the “physician" recommending our brand of cough syrup in our advertisement is actually an actor playing a role. Hence they will not place undue trust in the advice given by this actor. Therefore, networks should relax their guidelines to permit our company to broadcast this advertisement.
Television executive: If the audience can tell that the actor is not a physician, then your advertisement need not have a physician figure recommending your product.
Which of the following is an argumentative strategy used by the television executive in response to the drug manufacturer?
A. Indicating that the reason the drug manufacturer offers for relaxing the guidelines conflicts with the manufacturer's presumed motive for presenting the image of a physician in the advertisement
B. Asserting that the drug manufacturer's expressed desire to broadcast the advertisement is motivated by self-interest rather than by genuine interest in the good of the audience
C. Invoking subjective opinions concerning audience reaction to television advertisements as if those opinions constituted objective evidence
D. Pointing out that the goals of the drug manufacturer's company differ from those of television networks
E. Questioning the ability of the drug manufacturer to make any sweeping generalization about what the many
different members of the audience may think
Prep2012-Pack1-CR-027 VCR000737 Medium
In Gandania, where the government has a monopoly on tobacco sales, the incidence of smoking-related health problems has risen steadily for the last twenty years. The health secretary recently proposed a series of laws aimed at curtailing tobacco use in Gandania. Profits from tobacco sales, however, account for ten percent of Gandania's annual revenues. Therefore, Gandania cannot afford to institute the proposed laws.
Which of the following, if true, most seriously weakens the argument?
A. All hearth care in Gandania is government-funded.
B. Implementing the proposed laws is not to cause a significant increase in the amount of tobacco Gandania exports.
C. The percentage of revenue Gandania receives from tobacco sales has remained steady in recent years.
D. Profits from tobacco sales far surpass any other single source of revenue for the Gandanian government.
E. No government official in Gandania has ever previously proposed laws aimed at curtailing tobacco use.
