The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company

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		The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company
		The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company

Interested in innovating and creating a customer focused culture like Amazon? In The Amazon Way, Rossman introduces readers to the unique corporate culture of the world's largest Internet retailer, with a focus on the fourteen leadership principles that have guided and shaped its decisions and its distinctive leadership culture -- as only an insider could do.

Peppered with humorous and enlightening firsthand anecdotes from the author's career at Amazon, this revealing business guide is also filled with the valuable lessons that have served Jeff Bezos's "everything store" so well-providing expert advice for aspiring entrepreneurs, CEOs, and investors alike.

In just twenty years, Amazon.com has gone from a start-up internet bookseller to a global company revolutionizing and disrupting multiple industries, including retail, publishing, logistics, devices, apparel, and cloud computing.

But what is at the heart of Amazon.com's rise to success? Is it the tens of millions of items in stock, the company's technological prowess, or the many customer service innovations like "one-click"?

As a leader at Amazon who had a front-row seat during its formative years, John Rossman understands the iconic company better than most. From the launch of Amazon's third-party seller program to their foray into enterprise services, he witnessed it all-the amazing successes, the little-known failures, and the experiments whose outcomes are still in doubt.

John Rossman is a former Amazon.com executive and tells this story as only an insider could. He is a sought after Amazon analyst by media ranging from CNBC to the New York Times. He develops and implements innovative business models, technology strategies, and operations improvement for Fortune 500 companies in industry sectors ranging from high tech, to philanthropy to retail. He currently works as a managing director for Alvarez & Marsal, a global, professional services firm that delivers performance improvement, turnaround management, and business advisory services.

Prior to A&M, John served as director of enterprise services at Amazon.com, where he developed the Merchants @ program, a B2B network that enables millions of sellers to offer products through Amazon, which now is over 40 percent of all orders. He also ran the relationships with enterprise clients like Target.com, Toys "R" Us, Sears.ca, Marks and Spencer, and the NBA.

网友对The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company的评论

It's a handy, compact package of Bezos-think, but if you already read Brad Stone's "The Everything Store," this is basically just the Cliff's Notes version. If you haven't read that one and don't have time to, this will give you the management takeaways without the biography and corporate history.

I was immediately drawn to the book having been an international customer for Amazon since 2011 who lives in Africa.I've mainly shipped Books directly to my P.O Box address in Swaziland,disappointingly I've found it almost impossible to find 3rd party sellers who ship other goods internationally but I would still get stuff from Amazon through friends who travel or live in the U.S. for those reasons I was drawn to the book to learn more about AMAZON's Insights to Leadership.I'm still hopeful that I will soon be able to get almost everything from the Amazon Market Place delivered right at my door step in Africa,Swaziland.

Back to the Book,the Author did an incredible job articulating the Leadership Principles behind Amazon, I'm still getting a buzz trying to put them together in my head and picking the best I can implement immediately to both my carrer and personal life.The good news is that the majority of these can be applied without spending millions of dollars.I also learnt that the normal BI (Business Intelligence) doesn't work because is not realtime.I also liked appendix B, on Free Cash Flow Vs Net Earnings,just another way of being different while seeking to be the best.

I've recently learnt that since this book was published, AMAZON has continued grow and is now number one retailer at $248B by Market Cap, and other news off course.It would seem Amazon is on "everybody's lips nowadays.I enjoyed the book a look,straight to the point.

John does a great job of documenting the principles of Amazon, and more importantly how those principles can apply to our organizations. My favorite Chapter is Chapter 3: Invent and Simplify. The Amazon Way is packed full of fantastic stories and told with humor. For any organization that is looking to build a customer experience, I would recommend this book to any executive. The only thing that I would recommend over reading the Amazon Way is listening to John speak in person. "The best customer service is no service - because the best experience happens when the customer never has to ask for help at all" - Amazon Customer Service principle. Rad.

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