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The Decoded Company: Know Your Talent Better Than You Know Your Customers

2017-06-26 
A powerful guide to building a data-centric corporate culture that unleashes talent and improves eng
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The Decoded Company: Know Your Talent Better Than You Know Your Customers 去商家看看

The Decoded Company: Know Your Talent Better Than You Know Your Customers

A powerful guide to building a data-centric corporate culture that unleashes talent and improves engagement Amazon delights customers with recommendations that are spot on. Google amazes us by generating answers before we've even finished asking a question. These companies know who we are and what we want.

The key to their magic is Big Data. Personalizing the consumer experience with the collection and analysis of consumer data is widely recognized as one of the biggest business opportunities of the 21st century. But there is a flip side to this that has largely been missed. What if we were able to use data about employees to personalize and customize their experience - to increase their engagement, help them learn faster on the job, and figure out which teams they should be on?

In this book, Leerom and his colleagues outline the six principles they've used to decode work and unlock the maximum potential of their talent, and share success stories from other organizations that have embraced this approach. The Decoded Company is an actionable blueprint for any company that wants the best from its people, and isn't afraid of radical approaches to get it.

Leerom Segal is the president and CEO of Klick and has been named "Entrepreneur of the Year" by the Business Development Bank of Canada, won the "Young Entrepreneur of the Year" award from Ernst and Young, and was named to Profit Magazine's Hall of Fame as the youngest CEO ever to lead a nonprofit company. Aaron Goldstein is the co-founder of Klick and is a Senior Certified Project Manager Professional. Jay Goldman was Head of Marketing at Rypple, a venture-backed startup acquired by Salesforce in 2012 and now known as Work.com. He is the author of the O'Reilly Facebook Cookbook, and he has been published in the Harvard Business Review. Rahaf Harfoush is the author of several books including Yes We Did. She was a contributor to the best-selling Wikinomics and Grown Up Digital.


From the Hardcover edition.

网友对The Decoded Company: Know Your Talent Better Than You Know Your Customers的评论

Before I purchased this book I read the majority of the reviews like I do before any purchase. The reviews were in part what made me purchase the book. There seems to be a hidden conspiracy going on, so I had to check out for myself what was really going on. My life is focused on business and I always try to read something if it has been labeled a "must read".

I skimmed through The Decoded Company quickly to see if it would be worth spending my time doing a hard read. I noticed several good pieces of advice and even a few golden nuggets. However, it was the case studies that caught my attention and drew me into wanting to actually read it. The case studies were able to show me what realistically I should be expecting in business.

I can not say whether all the reviews were fake or paid for by the company. What I can tell you is this is a thought provoking book that offers up good, practical advice for the business minded person. Whether you operate from home or run a 500 plus employee business you can get some good information. Plus it was just an all around interesting good read all the way through.

this book is very interesting and the information can be applied to everyone. large and small business owners as well as the consumer can learn the inner workings of businesses with this book. it covers many things including where you could find customers and how businesses actually use your online activity to improve their business and customer service making for a smooth running operation for everyone involved. This should be a mandatory read for every business owner.

What I really love about this book is that the information can work well to a wide variety of businesses world wide. There's advice aimed for both large and small businesses.The book focuses on a different approach than what most are use to. It is adaptable and flexible for one that focuses on keeping up with contemporary changes. I highly recommend this book to any business owner!

Surely anyone in the business world has read countless books about the myriad of ways that technology is now used to reach more customers or to connect with customers on a deeper level. All well, good and important, but that isn't what this book is about at all. "The Decoded Company" takes a look at how companies can use these high-tech resources to better connect with and serve their employees. What a concept! These authors relate their tried and true experiences in using tech to get employees into the right jobs, train them, coach them, and so much more. In this day and age, you wouldn't imagine this to be outside-the-box thinking, but it definitely is and it's great stuff. Highly recommended.

This was a book that came highly recommened to me from a friend. He said it really helped him get motivated and the best person he could be for his talents. I gave it a shot and it had really great advice and it has helped me realize things that I excel at and how to market myself in a better manner. This has also really helped my self esteem and I am a far more confident person. This book has a ton of advice and was really worth the time of reading and re-reading.

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