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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact

2017-04-09 
Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than a
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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact 去商家看看
Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact 去商家看看

Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact

Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than any other communication tool, stories explain who you are, what you want...and why it matters. In presentations, department meetings, over lunch—any place you make a case for new customers, more business, or your next big idea—you'll have greater impact if you have a compelling story to relate.

Whoever Tells the Best Story Wins will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated and more practical than ever, the second edition reveals how to use storytelling to:

Capture attentionMotivate listenersGain trustStrengthen your argumentSway decisionsDemonstrate authenticity and encourage transparencySpark innovationManage uncertaintyAnd more

Complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling, Whoever Tells the Best Story Wins hands you the tools you need to get your message across—and connect successfully with any audience.

网友对Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact的评论

I just reviewed The Story Factor, and now I will share with you why Whoever Tells the Best Story Wins is another fabulous guide to building strong leadership through stories. The Story Factor told us the "what" and "why." This book covers that briefly in Part One and goes on in Part Two to tell us "how" and "where." It's a real challenge to find the stories worth sharing and tell them at the right time. Simmons shares from experience the six types of stories and provides a series of interactive exercises to help you! find and develop these stories.

As a fairly right-brain thinker already, I find her book affirming that my instincts in presenting ideas to others are on track. I do think this book will open a whole new world of ideas of people who are more linear and fact-based. I believe that stories are amazing conduits of information that channel deeply into the listener - when they are true at heart. It's a common message when you read through motivational books that you have to have faith in yourself, in your message, and in the moment. A book that really drove that home to me was "Success Secrets of the Motivational Superstars: America's Greatest Speakers Reveal Their Secrets."

So, why should you read a second book by Annette Simmons? Because she is telling the story of stories and making a serious impact on how people communicate today. Read about it today!

Great read, well organized. This is a simple to follow book on how to tell effective stories.
Because I am a writer and public speaker I learned long ago that the Best Story Does Win!
I found this book informative and helpful. It's organized to help you develop your own story
telling mastery for different situations. When you learn these methods you'll be able to grab
peoples attention, draw them in and take them on a wild exciting roller coaster ride of
emotions...up...down...and all around, stopping them on the memorable point you want them to get!
Very nice! I enjoyed it a lot!

I teach electronics at a Technical College. The author's suggestions for engaging my audience have been amazingly useful.

Effective teaching includes the ability to toggle back and forth between objective and subjective stories.

The same types of stories help us motivate ourselves and deepen our personal relationships with our friends and families. This is an awesome book!

I've used my own stories for years in making a point. Many times I get so enmeshed with "my story" that I forget the reason I'm telling it. I've been buying books that aid or reinforce my method and this was one that brought me around to looking at how I present and how to better craft my message.
For me there were no "Aha!" moments but for someone attempting to weave an experience into a presentation this will definitely assist them. Annette Simmons guides you on how to craft your personal experience into an introduction, making it believable by adding personal credibility to keep your audience interested.

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