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Concise Guide to Macroeconomics: What Managers, Executives, and Students Need to

2010-04-21 
基本信息·出版社:Harvard Business School Press ·页码:189 页 ·出版日期:2007年07月 ·ISBN:1422101797 ·International Standard Book Number: ...
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 Concise Guide to Macroeconomics: What Managers, Executives, and Students Need to Know


基本信息·出版社:Harvard Business School Press
·页码:189 页
·出版日期:2007年07月
·ISBN:1422101797
·International Standard Book Number:1422101797
·条形码:9781422101797
·EAN:9781422101797
·装帧:精装
·正文语种:英语

内容简介 在线阅读本书

Now more than ever before, executives and managers need to understand their larger economic context. In A Concise Guide to Macroeconomics, David Moss leverages his many years of teaching experience at Harvard Business School to lay out important macroeconomic concepts in engaging, clear, and concise terms. In a simple and intuitive way, he breaks down the ideas into output, money, and expectations. In addition, Moss introduces powerful tools for interpreting the big-picture economic developments that shape events in the contemporary business arena. Detailed examples are also drawn from history to illuminate important concepts.

This book is destined to become a staple in MBA courses as well as the go-to resource for executives and managers at all levels seeking to brush up on their knowledge of macroeconomic dynamics.
作者简介 David A. Moss is the John G. McLean Professor of Business Administration at Harvard Business School.
媒体推荐 "An extraordinary pedagogical achievement. The tight focus on the macroeconomics that are essential for understanding the business environment and the lucidity of the writing make this an ideal text for business students and executives." --Julio Rotemberg, William Ziegler Professor of Business Administration, Harvard Business School

Any critical observer of current debates about the state of the macro-economy needs a clear understanding of a half dozen basic concepts, how they are measured, and how they are connected. David Moss short, jargon-free book provides just that. It does not tell you what should be done, but how to begin thinking about what should be done. --Robert Solow, Institute Professor Emeritus at the Massachusetts Institute of Technology, and Nobel Laureate in Economics
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