Copy This!: Lessons from a Hyperactive Dyslexic who Turned a Bright Idea Into On

商家名称	信用等级	购买信息	订购本书
		Copy This!: Lessons from a Hyperactive Dyslexic who Turned a Bright Idea Into On
		Copy This!: Lessons from a Hyperactive Dyslexic who Turned a Bright Idea Into On

基本信息·出版社：Workman Publishing Company
·页码：226 页
·出版日期：2007年03月
·ISBN：0761143858
·International Standard Book Number：0761143858
·条形码：9780761143857
·EAN：9780761143857
·装帧：平装
·正文语种：英语

内容简介 在线阅读本书

Bill Moyers said this about Paul Orfalea after reading Copy This!: "If I could live my life over again, I would sit at his feet and listen to everything he has to say." And David Brancaccio, host of NOW on PBS, wrote: "As the host for a decade of a daily business program, I had to read what seemed like every business book published in the English language. It is, therefore, with authority that I can say Paul Orfalea’s book is wonderful, heartbreaking, and profoundly useful."

Now in paperback, Copy This!, Paul Orfale's memoir of turning lemons into lemonade, is wise, personal, funny, unflinchingly honest, and filled with wisdom, business lessons, and his inspired Orfalea Aphorisms. It's the story of how a struggling kid who could barely read, write, or sit still managed to grow a 100-square-foot copy shop named Kinko's into a $1.5 billion empire that Fortune named one of the best places in America to work. And it's the story of an individual who saw his learning disabilities—ADHD and dyslexia—as learning opportunities, which molded the homegrown, compassionate culture that allowed Kinko's to thrive, and guided the behavior of a CEO who had no choice but to think different. A terrifically entertaining read from a born storyteller, but with the hardcore guts of true business acumen, Copy This! will blow fresh air into the thinking of any manager, entrepreneur, executive, or business owner.
作者简介 Paul Orfalea founded Kinko’s in 1970 and retired from the company in 2000. He frequently teaches at the University of Southern California and talks to educational and business organizations around the country. Through the Orfalea Family Foundation, Mr. Orfalea supports a broad range of educational initiatives. He lives with his family in Santa Barbara, California.^Ann Marsh first met and wrote about Paul Orfalea as a staff writer for Forbes magazine. She lives in Costa Mesa, California.
媒体推荐 "An effervescent memoir." - School Library Journal (School Library Journal )

"As amazing, as ebullient...as its founder, Mr. Orfalea." - Santa Barbara News Press (Santa Barbara News-Press )
专业书评 From the Back Cover

Copy This! tells the story of how a struggling kid who could barely read, write, or sit still managed to grow a 10'-by-10' copy stand into a $2 billion business empire. Of how an individual used learning disabilities—ADHD and dyslexia—as learning opportunities to mold the homegrown, compassionate culture that allowed Kinko's to thrive. No reader, in business or out, will leave this book without looking at the world and its problems with fresh eyes and ideas.
目录
Foreword
Preface
Acknowledgements
Introduction
Chapter 1: Anybody Else Can Do It Better
Chapter 2: Are You “In” or “On” Your Business
Chapter 3: Manage the Environment, Not the People
Chapter 4: The Business of Business is Emotion
Chapter 5: Face Outward
Chapter 6: Find Your Philosophy
Chapter 7: Life is a Picnic
Chapter 8: Deal With Your Dark Side
Chapter 9: Watch Your Karma
Chapter 10: Fail Forward
Chapter 11: Make Money While You Sleep
Chapter 12: Know When to Fold’Em
Chapter 13: Know When to Walk Away
Chapter 14: Repurpose Yourself
The Cast of Recurring Characters
Appendix I: Stories That Didn’t Fit in the Book
Appendix II: Orfalea’s Aphorisms
About the Authors
Appendix III: The Big Thank You
Index



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