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Barbarians Led by Bill Gates: Microsoft From The Inside: How The World's Richest

2010-03-17 
基本信息·出版社:Holt Paperbacks Reprint edition ·页码:320 页 ·出版日期:1999年06月 ·ISBN:0805057552 ·条形码:9780805057553 ·装帧:平装 ...
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 Barbarians Led by Bill Gates: Microsoft From The Inside: How The World's Richest Corporation Wields Its Power


基本信息·出版社:Holt Paperbacks; Reprint edition
·页码:320 页
·出版日期:1999年06月
·ISBN:0805057552
·条形码:9780805057553
·装帧:平装
·开本:0开 Pages Per Sheet/32
·正文语种:英语
·外文书名:比尔.盖茨领导下的"野蛮人"

内容简介 Teamed with the daughter of one of Bill Gates's closest associates, thirteen- year Microsoft veteran Marlin Eller illuminates every step along Gates's route to world domination and to Microsoft's current headline-making federal antitrust case, making all that's been written before seem like a rough guess. Revealing the smoke-and- mirror deals, the launching of products that didn't exist, and the boneyard of once-thriving competitors targeted by the Gates juggernaut, this book demonstrates with often hilariously damning detail the Microsoft muddle that passes for strategic direction, offset by Gates's uncanny ability to come from behind to crush whoever is winning. Edstrom and Eller's unrivaled access to key players and their ability to get them to tell the real story makes for a rollicking roller-coaster ride of narrative journalism.


作者简介 Jennifer Edstrom is the daughter of Gates's Keeper, Pam Edstrom, Microsoft's PR guru since 1982. Marlin Eller was from 1982 to 1995 principal architect of Windows, the development lead on Pen Windows, and central to Microsoft's first foray into Internet communications.
编辑推荐 Amazon.com
How has Microsoft been able to crush its competition every step of the way? The company's own version of history ascribes it to something like "really great technical innovation." Barbarians Led by Bill Gates presents a harsher and messier history, sharply questioning Microsoft's ethics and corporate wisdom while underscoring its fierce will to compete.
The authors present a history of Microsoft from the early '80s to the present, covering the big projects, both successes and failures, that defined the company's direction. It's a difficult story to tell, filled with complex technology and a large cast of characters who are rarely in the public eye.

Perhaps the most surprising thing to emerge is how many Microsoft ventures were mismanaged and how many opportunities were missed. The best-known of these is Microsoft's near-catastrophic failure to see the arrival and success of the Internet. The book also details the unplanned success of Windows 3.0, the demise of Pen Windows (which annihilated GO Corp. and its promising Penpoint operating system but little else), and the compromised design and slow success of Windows 95. A final chapter tackles the Netscape-Microsoft Web-browser war and Microsoft's head-on collision with the Justice Department.

Both authors are, in different ways, Microsoft insiders. Jennifer Edstrom is the daughter of Pam Edstrom, Gates's long-time PR chief and spin doctor. Marlin Eller is a 13-year veteran Microsoft developer who has worked on DOS, early versions of Windows, and pen computing. Both stand open to the charge of having an ax to grind, and the reader senses a lot of personal animosity at work. Yet anyone who has followed Microsoft for any length of time will recognize most of the war stories from other sources, and most of the new information presented has the ring, at least, of probability. Indeed, the value of this book is not so much in presenting new information as in marshaling it to paint a portrait of a company that has largely escaped this sort of scrutiny. --Thomas Mace

专业书评 The New York Times Book Review, J.D. Biersdorfer
Although readers not particularly enamored of computer culture will be bored silly, for those interested ... Edstrom and Eller dish up the dirt.... While the book can be entertaining, the sound of large axes being ground becomes quite noticeable. --This text refers to an out of print or unavailable edition of this title.

The Washington Post Book World, Rob Pegoraro
The two of them haven't produced any big insights here, but they do deliver some highly entertaining anecdotes about Microsoft's messy process of advance, retreat, reorganize, debug, then advance in a different direction. --This text refers to an out of print or unavailable edition of this title.

Upside
Barbarians Led by Bill Gates is a timely but uneven behind-the-scenes peek at the software-industry leader, Microsoft Corp. Although individual incidents, such as Microsoft's foray into a pen-based interface, are worth noting, they don't add up to a substantially new perception of the company. It's a story we've heard before. Perhaps Barbarians loses focus precisely because it tries to adopt such a broad perspective toward its subject. The book's prose doesn't help; the wooden writing is obvious from the resounding thud made by jokes such as "Beware of geeks bearing gifts." --This text refers to an out of print or unavailable edition of this title.

Review


"Edstrom and Eller dish up the dirt. . . . " (The New York Times Book Review)

"Like the people who populate the book, [Barbarians Led by Bill Gates] is moving, smart, and occasionally profane." (USA Today)



USA Today
"Like the people who populate the book, [Barbarians Led by Bill Gates] is moving, smart, and occasionally profane."

The New York Times Book Review
"Edstrom and Eller dish up the dirt. . . . "
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