The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas
基本信息·出版社：Kogan Page ·页码：133 页 ·出版日期：2007年07月 ·ISBN：0749447990 ·International Standard Book Number：0749447990 ·条形码 ...
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基本信息·出版社：Kogan Page
·页码：133 页
·出版日期：2007年07月
·ISBN：0749447990
·International Standard Book Number：0749447990
·条形码：9780749447991
·EAN：9780749447991
·版本：1
·装帧：精装
·正文语种：英语
内容简介 在线阅读本书
New ideas help businesses gain an advantage over their rivals. Employees who generate these new ideas -- who practice the art of creative thinking -- are one of a company's greatest assets. The Art of Creative Thinking shows the reader practical ways of becoming a more creative thinker. Each succinct chapter is built around one core idea which is then developed and illustrated. End-of-chapter key points summarize the main points. The Art of Creative Thinking shows you how to: develop your understanding of the creative process; overcome barriers to creating new ideas; broaden your vision; build on new ideas; develop a creative attitude; become more confident as a creative thinker.
作者简介 John Adair is a leading authority on leadership and leadership development. He advises many organizations in business, government, education, health and the voluntary sector. Over a million managers worldwide have taken part in the Action-Centred Leadership programs he pioneered. Adair is the author of over 50 books, including the leadership classic
Not Bosses But Leaders, (Kogan Page), and he continues to write and teach throughout the world.
媒体推荐 "the art of creative thinking provides clear, practical guidelines for developing the reader's powers as a creative thinker." voluntary sector magazine "the art of creative thinking is an interesting and highly readable book." management today "will excite every intelligent reader and is thought-provoking and well-written." professional manager "this book will excite every intelligent reader and is both thought-provoking and well written." professional manager, nov 2007
目录 1. on human creativity. 2. use the stepping stones of analogy. 3. make the strange familiar and the familiar strange. 4. widen your span of relevance. 5. practise serendipity. 6. chance favours only the prepared mind. 7. curiosity. 8. keep your eyes open. 9. listen for ideas. 10. reading to generate ideas. 11. keep a notebook. 12. test your assumptions. 13. make better use of your depth mind.
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